Jobid=1742_6316077 – (0.0742)
Job Overview
The Marketing Analyst will be responsible for gathering and analyzing data on consumers and competitors. This role will study market conditions to examine potential sales of a product or service and help the organization understand what products people want, who will buy them, and at what price.
General Responsibilities
- Prepare reports on findings while illustrating data with graphs and translating complex results into written texts that are clear and understandable.
- Gather information on competitors, and conduct analysis on their sales, prices, and methods of distribution and marketing to thoroughly learn about the competition.
- Evaluate target demographics, appropriate distribution channels and marketing outlets and provide recommendations that will drive business decisions.
- Analyze marketing metrics to gauge pricing and identify cause and effect relationships.
- Collect and analyze data regarding customer preferences, demographics, buying habits and needs to better identify market potential and factors influencing product demand.
- Collaborate with the marketing department to develop appropriate sales strategies.
- Analyze marketing metrics to gauge pricing and develop value propositions against next best alternatives.
- Collaborate with marketing and